Designed and created an on-boarding experience for the online service Subscription-based online services (SOS) called 'Drawear'

Subscription-based online services (SOS) refers to an e-business that provides periodic delivery of a customised box of merchandise directly to the consumer’s home for a weekly/ monthly subscription fee. Serving demands from modern consumers’ decreasing interest in in-store shopping, the SOS business has grown rapidly by generating $5 billion revenue in 2014 (Mosendz and Bhasin, 2016). Beginning with fashion (e.g., Stitch Fix) and beauty (e.g., Birchbox) products, the SOS business has expanded to a wide range of products.